Meeting the Challenges Ahead

Chairman and CEO Ed Rust Jr.: We have always had challenges to face and we’ve always met them and it’s improved the performance of the organization. As I look to the months and years ahead, competition is going to continue to escalate and we need to make sure that we’re pricing our products effectively and appropriately. We need to make sure we’re managing our business, particularly as we look at some of the economics of storms, as we look at the growing issues around hurricanes and earthquakes and how do we better prepare as an organization as well as a nation in responding to these events. We’re in a period of economic uncertainty at the moment as we look at the consequences of the housing bubble and the continued economic issues around credit and just where that may lead us. What better time then for a State Farm agent to reach out and touch their customers?