Your guide to submitting a sponsorship proposal

State Farm® is a proud sponsor of many sporting events and various programs. We are happy to help out, but we limit sponsorships to those that assist in building our brand and achieving our business objectives.

Guidelines for sponsorship consideration:

  • Must have a strong national media component
  • Align with State Farm's business objectives
  • Category exclusivity (insurance and/or financial services)

Events outside State Farm's sponsorship scope:

  • State Farm does not invest in naming rights on buildings and structures.

This list is not all-inclusive. There may be other events or properties that are not included above and still do not fit our sponsorship strategy.


Not national?

Properties that are not national in scope/reach should be referred to one our 13 Zones for a local review. They will contact you if they need additional information.


How to submit a proposal

Submit a proposal that is national in scope and meets our sponsorship guidelines via clicking on the above link.  You will need to fill out a brief form with your contact information and details about the sponsorship opportunity.  It takes State Farm two (2) to four (4) weeks to review the opportunity. During that time period the contact person listed on the proposal will receive a reply from State Farm.

State Farm requires all proposals to be submitted for evaluation at least three months prior to the date of the event, season, or program.  Proposals outside of this time frame will not be considered.

Thank you for your interest in State Farm.

Please note: State Farm has recently changed their sponsorship proposal web address.  If you have previously submitted a proposal you may need to create a new user name and password.


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