State Farm® Es Para Mí™

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State Farm® Es Para Mí™

State Farm is one of the leading sponsors of a major National Association of Latino Elected Officials (NALEO) Ya Es Hora campaign to empower Latinos to become full participants in American civic life through increased civic engagement. The goal of the program is to help educate, mobilize, and integrate the Latino Community into the civic process.

Our role in the campaign will be to provide U.S. citizenship and state-specific voter registration materials to unregistered Latinos and U.S. citizenship information for documented immigrants at participating agents' offices. The associated State Farm campaign, "State Farm Es Para Mí" (State Farm Is For Me), emphasizes the importance of culture, education, and citizenship in the Latino community. These themes will be woven into community activities and objectives.

As part of the State Farm Es Para Mí initiative, State Farm is supporting two new educational efforts. First, State Farm is the primary sponsor of the Congressional Hispanic Caucus Institute (CHCI) Educational Handbook, which provides information on scholarships, fellowships and internships for Latino students. Second, State Farm is providing $200,000 in educational mini-grants ($1,000 each) to support work within Hispanic communities to close the academic achievement gap and encourage students to stay in school and earn their high school diplomas.

To learn more about State Farm Es Para Mí and to locate a participating agent's office in your area, please call: 1-877-564-3119.

The official national launch date was July 4, 2008.

 


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