Start Of Main Content

Why buy life insurance from State Farm®?

Why buy life insurance from State Farm Life Insurance Company (Not licensed in MA, NY or WI) or State Farm Life and Accident Assurance Company (Licensed in NY and WI)? We've been committed to meeting customer needs since 1929 — and today, our company has more than 7.8 million life insurance and annuity policies in force. For well over 80 years we have helped our policyholders protect their loved ones' financial futures.

Our company mission is to help people manage the risks of everyday life, recover from the unexpected, and realize their dreams. Our success is built on a foundation of shared values — quality service and relationships, integrity and financial strength.

Get a quote for term life insurance

Select a state

If you are interested in additional life products, please contact a State Farm® Agent.

Items needed for a quote

Our philosophy

No matter where you are in life, we're committed to helping you live confidently – every day. That begins by understanding your unique needs and providing the information and guidance to help you make smart decisions for your family and their financial future.

Ask our policyholders why they buy life insurance from State Farm, and they'll likely say our "good neighbor" service. With a State Farm agent on your side, you'll get guidance to help you find the right coverage that fits your needs. You can also call your agent's office to speak with a knowledgeable State Farm representative in case you have questions about your coverage or want to make a claim.

Our performance, strength and stability

Our top financial ratings are an important reason why so many individuals buy life insurance from our company. Major independent rating agencies have consistently recognized our financial stability, solid product portfolio, claims-paying ability and excellent asset quality.

Financial ratings

A.M. Best® A++ 1st out of 15 rankings as of 8/3/20
Moody's® Aa1 2nd out of 21 rankings as of 8/3/20
Standard & Poor's AA 3rd out of 20 rankings as of 8/3/20

A conservative investing strategy

Another factor in why customers buy State Farm life insurance is our conservative investing strategy. When our company invests your premiums, our strategy is geared for the long term. That's why we've invested the vast majority of our bond portfolio in high quality investment-grade bonds.

Competitive product options

Our commitment to you is to provide a broad array of products that help meet your needs and perform well over time. We develop our products and manage our business by maintaining a long-term business focus for the benefit of our policyholders.

How much life insurance do you need?

With so many considerations, let the State Farm® Calculate My Life tool make it easy to assess your life insurance needs.

Find an agent

Or call 844-242-1899844-242-1899 for a quote.


For more details on coverage, costs, restrictions, and renewability, or to apply for coverage, contact your local State Farm agent.

State Farm Life Insurance Company (Not licensed in MA, NY or WI)
State Farm Life and Accident Assurance Company (Licensed in NY and WI)
Bloomington, IL

Each State Farm insurer has sole financial responsibility for its own products.